Text message marketing for small businesses

SMS marketing for small businesses delivers 98% open rates, instant delivery, and real two-way conversations, all from one dashboard. Textline is the texting platform built to help small businesses save time, win customers, and grow.
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How small business messaging with Textline works for you

Phone calls go to voicemail. Emails get buried. But a text gets read, usually within minutes. Small business text messaging lets you reach customers, respond to leads, and run marketing campaigns without the overhead of bigger tools. Textline gives you everything you need for texting for small business in one simple dashboard.

Better engagement with customers

Text marketing for small business works because customers actually read your messages. With 98% open rates, SMS puts your promotions, updates, and offers in front of customers rather than buried in a spam folder.

<div class="mb32">Send personalized offers, birthday messages, or exclusive deals via text. Small business SMS marketing helps you stand out and stay connected with the people who matter most to your business.</div>

Stronger customer service

Small business messaging isn't just for marketing. It's one of the fastest ways to handle customer service too. Text lets your team respond to questions, collect feedback, and resolve issues faster than a phone call ever could.

<div class="mb32">Handle multiple customer conversations at once, use saved templates for common questions, and keep every exchange in one place. Fewer missed calls, happier customers.</div>

Respond to leads quickly

Speed wins leads. With texting for small business, you can follow up the moment someone fills out a form, before a competitor calls them back.

<div class="mb32">Use SMS to qualify prospects, book appointments, send quotes, and move leads through your funnel faster. Personal, fast, and far more likely to get a response than an email.</div>

Streamline your operations with automation

<div class="mb32">Set up your message once, define when it sends, and let it run. Automated texting for small business handles follow-ups, confirmations, and reminders without anyone on your team touching a thing.</div>

Hire employees with ease

Text recruiting gets responses that job board emails don't. Use small business SMS to reach candidates, schedule interviews, send reminders, and make a great first impression well before day one.

<div class="mb32">Personalize messages with the candidate's name, include links to job details, and keep the conversation going through onboarding.</div>

Improve internal communication and coordination

Keep your team in sync without the chaos of group chats. Use Textline for small business messaging internally to coordinate field teams, assign inbound texts automatically, leave private notes on conversations, and communicate across departments from one platform.

<div class="mb32">Less back-and-forth, fewer dropped tasks, and a more productive team overall.</div>

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Textline’s SMS features for small businesses

Built with small businesses like yours in mind, Textline offers SMS features that make communicating with your customers fast and simple.

SMS dashboard

Every text conversation, campaign, and contact lives in one place. Your team logs in, sees what needs attention, and gets to work. Track campaign performance and contact list health without switching tabs.

Bulk SMS

Send one text to your entire list in a few clicks. Bulk SMS is how small businesses run text marketing campaigns: promotions, event announcements, seasonal offers, product launches. Every message is trackable, so you know what's working.

Text surveys

Ask customers what they think and actually hear back. Text surveys make it easy for customers to respond. Use them to collect feedback, spot problems early, and make better business decisions.

Two-way texting

Chat with your customers in real-time, facilitate customer conversations, and reduce customer service response time with two-way texting. Textline allows you to view conversation history with each contact as well, which helps you better understand customers and reply with personalized messages. You can also save time by creating message templates that answer common customer questions.

How to get started with Textline

It’s easy to get started with Textline. We’ve made it simple to set up your account, send messages, and view message analytics. You can complete these tasks in just a few clicks and start saving your business time and money. Plus, with built-in feedback systems and customizable roles, departments, and messages, your team members will have the tools they need to deliver their best work.

There’s no need for your customers to install an app or navigate to a webpage. That's because Textline takes advantage of native text messages. Any SMS sent from Textline appears as a regular text message on the customer’s phone. 

1. Set up your current number or get a new one

Set up Textline with your existing business phone number, so your customers will recognize it. Or, set up a new texting number. You could even have different numbers for your various business segments. For example, you could have one number for customer support and another for SMS marketing. 

With Textline, there’s no complex configuration, development, or technical knowledge needed. It’s simple to set up.

2. Create your channels

Stay in control of your communication by creating different channels, which we call departments. Base your channels on location, department function, and more. 

Set up sales and marketing, customer service, recruitment, and HR channels, to fit your business communication needs. With infinite flexibility and many business use cases, Textline adapts to your business.

3. Invite your team

Assign roles to your team members and streamline your communication processes. Flexibly assign users to channels and create permissions, roles, and teams according to your business structure.

Help your team work together to answer queries, respond from anywhere, and improve customer response rates. Integrate Textline with your existing workflow for a seamless team experience. You can also leave Whispers, which are internal private notes, on customer conversations to help team coordination and ensure customers’ problems are solved. 

With a straightforward log-in process and an easy-to-use dashboard, your team will be running effective SMS for small businesses in no time!

4. Import your contacts

Import your contacts into the platform to start sending text messages to your customers, leads, or employees. Our simple data migration tools make it easy to transport, duplicate, and import your contacts.

In Textline, it is easy to see exactly who you’re texting and you can assign each contact a Tag, or internal label, that helps you segment your contact list. You can also view customer text history to ensure your contacts receive meaningful and relevant text messages from your business.

5. Start texting

Once you’ve set up your number, channels, and contacts, you can start texting!

Create your first SMS marketing campaign, craft an Announcement, design your business automations, or send a singular message. Use emojis to add flair to your SMS, or send a bulk message to scale your communications. Send links, attach images, and distribute other file attachments to upgrade conversations and give your customers the answers they need.

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Why text marketing for small business outperforms other channels

98%

of U.S. adults own a mobile device with text messaging services. — Statista

90%

of customers prefer SMS messaging over direct phone calls. — SMS Comparison

60%

of businesses say a top benefit of SMS marketing is its fast delivery time. — SMS Comparison

Simple phone number registration. We handle the hard part.

Before you can text customers, your phone number needs to be registered with mobile carriers. It sounds like a hurdle, but it isn't with Textline.

Fill out the built-in compliance form in the platform and hit save. Textline handles the submission. While you wait for approval, you can set up automations, write templates, and test features. By the time you're approved, you're ready to send.

Start growing your small business through SMS today

Unlock the possibilities of an SMS for small business strategy now! Get started with Textline to send mass texts, build relationships, or find the perfect new hire. 

Enjoy features such as a centralized dashboard, bulk texting, and two-way texting to facilitate communication and save time and money. Gather robust data and gain compelling insights to make strategic business decisions and increase your bottom line. See how your team can benefit from a small businesses SMS strategy with Textline.

Contact our friendly, experienced team today and book a demo to see how the power of an SMS strategy can revolutionize your small business.

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Thousands of small businesses trust Textline

We chose Textline because the interface was easy, the staff was helpful and friendly and the cost was affordable for our small business needs.

— Jennifer K., Capterra

Textline had lots of features to offer, great pricing and it was easy to find yourself in their services. No big fluff in the pricing and you pay for what you really need on a monthly basis. Finally, a company that gets that smaller business might not be able to commit to a full-year contract on their first use of a service.

— Mikaël C., Capterra

Textline has simplified our approach to SMS in general. We've tried many platforms and more robust services like Twilio, but Textline is the perfect turn-key solution for small and big business.

— Jorge Enrique R., Capterra
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Additional resources for small businesses

SMS integrations for agile small businesses

Connect Textline to Slack, HubSpot, Salesforce, Zendesk, and more. Remove data silos and keep your small business messaging in step with the rest of your stack.

View all integrations
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Still have questions? Text us: +1 415-849-4349 or contact us here.