SMS Software for Veterinary Offices

Improve veterinary client communication with Textline's veterinary practice texting software and reduce no-shows that impact your revenue.
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Challenges Veterinary Practices Face

  • Injuries, behavioral changes, and accidents cause vet practices to get a lot of same day and last minute appointment requests. Anxious pet owners often get frustrated with long waits on hold or emails that aren't answered promptly. Some clients will seek treatment elsewhere if they can't get efficient help for their pet. 
  • When seeking veterinary help, pet owners can be confused about their pet's symptoms and have difficulty describing the pet's discomfort or behaviorial changes.
  • Veterinary practices are at risk of HIPAA fines if pet owners' personal identifying information is exposed through email, phone, or unsecured text. 
  • Staff feels stress and fatigue dealing with appointment reminders and confirmations, late arrivals and no-shows, answering emails, and managing billing.

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<h2 style="text-align: center;">How Textline Helps Veterinary Practices</h2>

Pet Owners' Information is Safe With HIPAA-Compliant Texting

Veterinarians treat pets but people pay the bills. If your veterinary practice uses text, the texting platform must be HIPAA-compliant to protect your client's billing and personal information. Textline was built specifically to be HIPAA compliant and protect your veterinary practice from risk.

Improved Office Productivity

Textline's veterinary appointment software eases staff stress. Automated appointment reminders and confirmations, check-ins, and billing notices drastically reduces time spent on phone and email.

Fast and Efficient Two-Way Communication

Textline's secure texting for veterinarians helps you handle client's same day or last minute appointment requests fast and efficiently. Efficient texting provides an opportunity to calm anxious pet owners, optimize pet care, and keep your clients.

Multimedia Messaging Service

In addition to two-way SMS (Short Message Service), Textline also supports MMS (Multimedia Messaging Service). MMS is vitally important to veterinary practices because it allows the exchange of photos or videos. Since "a picture is worth a thousand words", MMS helps clients communicate many of their pet's problems.

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How Veterinary Teams Use Textline

1. Client texts photos of a wound on his dog's leg and requests an immediate appointment.

Vet tech sees the photos in Textline's team inbox and alerts the front desk to schedule an appointment with the client as soon as possible. Tech alerts veterinarian.

2. Front desk texts client.

The front desk texts the client to bring his dog in right away. Textline's fast two-way messaging makes the client feel professional help is immediately available, reducing client stress. The team inbox allows all staff to be aware of the emergency and manage any necessary scheduling changes. The veterinarian is able to prepare and be ready for the dog's arrival, saving valuable time.

3. Veterinarian texts follow-up care instructions to client to ensure the dog recovers on schedule.

The client reviews the veterinarian's follow-up care text. Textline's two-way messaging allows the client to respond with a description of the recovery progress, ask questions, and request prescription refills when needed. 

Ready to See Textline in Action for Your Veterinary Practice?

<p style="text-align: center;">Textline's two-way SMS is your answer to more efficient patient communication and less staff stress.</p>

<p style="text-align: center;">Get a Demo</p>

<p style="text-align: center;">View Pricing</p>

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Why Healthcare Providers Should Text

95%

of patients who received SMS updates felt more connected to their care teams. — Journal AAOS

50%

of patients want text reminders to schedule appointments. — PatientPop

97%

of Americans own a cell phone of some kind. — Pew Research Center

Simple phone number registration for veterinary practices

Mobile carriers require registration for business texting. This involves submitting information about your practice and how you plan to use text messaging.

Textline helps your veterinary practice complete this process through registration forms in the app. These forms collect the information needed for your submission, and Textline guides you through the registration process.

While registration is underway, prepare your team’s messaging workflow, appointment reminders, and response templates. Your practice will also need to complete its HIPAA plan setup and sign a Business Associate Agreement (BAA) before using the HIPAA messaging offering for pet owner communication.

Veterinary Practice Texting Software FAQs

Can multiple staff members use Textline at the same time?

Yes, the team inbox gives each staff member – vet techs, front desk, and you, the veterinarian – the ability to use Textline at the same time. Web chat conversations, MMS, and SMS are centralized into a shared workspace. Each member can view, assign, and respond collaboratively to client messages.

All incoming client text threads come into the team inbox, allowing multiple team members to see active conversations. Private messages or notes can be sent internally using Textline's whisper feature, hiding communication from clients. 

What if a client wants to opt out of Textline SMS?

If a client doesn't want to communicate with text, they can easily opt out. All they have to do is open the text and type STOP, QUIT, UNSUBSCRIBE, or END.

The client can also call your veterinary office and ask a staff member to opt them out. If in the future, the client wants to opt back in, they simply send a text to your office phone number and type START.

Is Textline HIPAA-compliant?

Textline is the most secure HIPAA-compliant SMS provider on the market and includes all the HIPAA requirement features that keep your veterinary practice protected.

A veterinary practice doesn't need to be HIPAA compliant to treat animals. HIPAA was established to protect human health data. However, veterinary clinics must follow client confidentiality and privacy laws, and have secure data standards in place for clients' credit card payments and personal information (address, phone number, social security number, etc.).  

Also, if you provide a health plan for your veterinary staff, the plan may be subject to HIPAA. Check your state's laws regarding privacy statutes. Using HIPAA-compliant text software is the best way to know you're dealing with client and staff data securely. With Textline, your practice is safe. 

Does Textline integrate with veterinary EHR/PMS?

No, Textline doesn't integrate out-of-the-box with Electronic Health Records (EHR) or Practice Management Systems (PMS). However, Textline realizes the importance of streamlining office practices so we partner with Keragon to integrate EHR and PMS.We also have a developer friendly API for vet practices who want to customize their integrations.

Integrating with EHR/PMS significantly reduces manual data entry. Outside lab results automatically feed into the pet's file. Inventory, billing, and scheduling link directly with clinical notes. Integrating with Keragon makes it easy to access and update files securely and trigger two-way text notifications automatically. And best of all, both Textline and Keragon are HIPAA-compliant.

What kind of messages can our veterinary practice send to clients?

Just some of the client texts your vet practice can send include messages that are related to logistics, scheduling, animal care, follow-ups, prescription alerts, lab results, billing, and even reviews. With Textline, communication via SMS and MMS is fast and efficient. And especially when you're texting billing information, you want to be sure your SMS is HIPAA-compliant.

In addition to the various texts mentioned above, reminder texts that encourage clients to schedule their pet's vaccinations or annual physical can help maintain your practice. Post-visit texts asking for reviews are a great strategy for growing your practice.

How long does it take to set up Textline for a veterinary practice?

Setting up Textline for a veterinary practice is amazingly fast. The initial set up only takes 5 minutes! Then, the dashboard orientation takes only about 2 minutes! Next, it takes about 10 to 15 minutes to load patient contacts and establish your team inbox. 

If you want to use a toll-free phone number, you can start secure messaging right after you load patient and team contacts. 

Mobile carriers require registration for A2P texting. Textline's built-in registration process makes it easy for vet practices who want to use a 10-digit local number. Completing the required vetting and carrier compliance takes from 2 to 3 weeks before you can securely text. 

Can my veterinary practice use Textline to send bulk appointment reminders?

When you integrate Textline with our partner, Keragon, bulk texting becomes totally automatic. Rather than staff having to manually enter the next day's appointments and then upload the list to Textline, Keragon keeps a constant eye on your vet practice's scheduling calendar so you can trigger bulk appointment reminders with just a few clicks. To remain HIPAA-compliant, be sure to verify that each person receiving the bulk text has opted in.

Individual clients can reply to the bulk message to confirm or reschedule. Keragon automatically integrates the response into your Textline scheduling calendar. If a reply includes a question for your vet practice, the text is automatically routed to your team inbox. How convenient is that?

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Transform Your Veterinary Practice Efficiency With Textline

Modern veterinary practices value the safety of HIPAA-compliant texting. Enjoy fast and easy set up and transform your veterinary practice into state-of-the-art efficiency.

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Why Healthcare Providers can Trust Textline

This software was the "one" IT solution that saved our medical practice during COVID. What we realized is that most, if not all of our patients, were very happy with this experience. The main goal was to keep our patients safe and out of the waiting room until their room was ready. Trying to do this over the phone would have been a communications nightmare. When COVID goes...if ever, we will continue to use this form of communication.

— Christopher T., Capterra

Using Textline daily, and having used other similar services in the past, the ease of use is not something to overlook. No more entering the same contact information into eight different services. We use the desktop version in the office and couldn't be happier. The integration with Pipedrive is seamless, and the scheduled messages are so simple to set up. Having Textline HQ available to walk you through anything is another great feature.

— Treatment Coordinator, Capterra

I really enjoyed using Textline for collection purposes… I do highly recommend this product. The software was very easy to use. I liked being able to set the time when texts would be sent. I liked being able to converse with anyone that responded. However, there is an option to have a canned response. I never used that option, but I'm sure it would benefit most companies. The customer service was great and answered in a very timely manner.

— Lea W., Capterra
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Additional Resources for Healthcare Practices

Connect Your Practice’s Tools with Textline

Explore Textline’s available integrations to see how texting can fit into your veterinary practice’s existing workflow. Review the supported tools and connection options to find an approach that suits how your team manages everyday communication and administrative tasks.

View all integrations
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